If you're going to do it with Windows Media Player, you will need to know how to program. A tutorial can be found here: http://blogs.msdn.com/coding4fun/arc...0/6821379.aspx
If you want to do it with iTunes, and have a Mac, it's much easier. Install the development tools (xcode) and it comes with a program called Quartz Composer. This is a visual programming language for graphics.
Imagination is more important than knowledge.