I have just been interested in bump maps and displacement maps and examples for training recently, and it was an interesting shape and he provided the reference texture, so I tossed it together. I think mine came out better then the one in the tutorial anyways.

Now I just need to figure out how to set up a clear plastic material, add the label without it becoming transparent, model the soda inside and light it.

I did have to build the label in photoshop since the reference image was warped and had specular highlights on it. To be honest that took me longer then modeling the bottle. I think the model took a grand total of 5 minutes, well maybe 15 because I am a tweaker.